Politically-motivated programming of meaning may
not be as insidious as politically-mediated meaning, the mediations
occurring because the source of information was not primary, and the person
writing the English account has internalized the hierarchies and social
values that inform the English-speaking society he or she is most
consciously or unconsciously affiliated with. An example is the tendency to demonize Islamic groups, and to
attach certain English-language descriptors to them, such as
“fundamentalist” or “radical” or “insurgency” – all of which carry with
them a suite of perjorative denotations and connotations. The people who are most likely to have access to the
Internet are young, affluent, and likely to purchase goods and
services. These are the people that
eCommerce targets. However, what
does it mean that in the world, many of the people who use the Internet do
it in order to earn money as programmers or web developers. Sometimes they have been hired by companies to produce
“knowledge text” for a specific commercial, ideological, or political
purpose. Ethical issues arise when
one realizes that very biased, commercially- or politically-motivated
individuals are creating the "reality" we see on the
Internet. In the phenomenal world,
the phenomena we see are "neutral" and we create our own realities
after observing and thinking. In
the Internet, the "reality" created by web designers and the
"reality" of the phenomenal world are in essence one and the
same. This is problematic for
obvious reasons -- who decides (and more importantly, why do they decide)
to portray reality a certain way? Return to English Language
Hegemony on the Internet home.
Perception is “programmed” by the language; meaning follows
© susan smith nash, 2002